Epicenter Cycling - Santa Cruz Bike Shops

Santa Cruz Locals Making a Difference

1730 Mission St, Santa Cruz 831.423.9000 - 8035 Soquel Dr, Aptos 831.662.8100

Epicenter Cycling, with bike shops in Santa Cruz and in Aptos, is your home for Trek bicycles, electric bicycles, bicycle rentals, bicycle repairs, bicycle fitting, and bicycle service. We carry electric bikes, pedal-assist bikes, mountain bikes, road bikes, urban bikes, comfort bikes, dirt jumpers, women's bikes, kids' bikes and beach cruisers from Trek Bicycles, Electra Bicycle Co., Vintage Electric, Blix Bicycles, Fit Bike Co., Wallerang, and Haro. Our friendly and knowledgeable crew is here to assist you seven days a week. Locally owned and operated by family and friends.

Fixin' to Fixie

 On the go.

On the go.

September 15, 2018

Our Aptos crew recently made this cyclist’s day! And he — Jeremy Shapiro — was stoked enough to write in and thank us profusely. We thought you’d enjoy reading his story! Mind you … Jeremy rides a FIXIE. All over the place!

“I was coming down a gnarly descent (Eureka Canyon Rd) which is a wartorn, pothole ridden, abandoned road I likely shouldn't have been on. The fixie didn't love the descent and one of my hoods was getting loose which made climbs and descents challenging and ... my tires were feeling lower than I'd have liked. I popped into Epicenter in Aptos and even though they weren't open yet, the staff happily grabbed a floor pump for me to top up my tire pressure and when I asked if I could borrow some tools, even though they weren't open yet, they were happy to assist while they went about opening the store up.

“After spending far too much time struggling on my own, I realized that my hoods required a longer than normal tool to adjust, and went back to the mechanics (now that the shop was open) and not only did they have the right tools, they popped the bike up on the stand, removed the brakes (terrible hood design), tightened everything up, and put the brakes back on again and had me on my way in no time.

“There's no way I could have made it back up and over with the bike in the condition it was. They saved the day and I owe those guys a case of beer next time I'm down that way. :)”

 Eureka Canyon Road.

Eureka Canyon Road.

 Moon setting in Los Gatos.

Moon setting in Los Gatos.

Jeremy is a rock star on that fixie! He and his team “Team Whistle Pig” are racing the Silver State 508 right now as we post this. The Silver State 508 is a 508 mile race across Nevada and back. with 20,000 feet of elevation gain. They already hold a course record … and are off to set another.

Last night’s update from Jeremy: “Halfway point! Now we turn around and head back out across Nevada, Westward this time. I pounded a cold brew. Ate a spicy burrito. And now I'm ready to rock. This race — on fixed gear bikes — is likely the most physically challenging thing I have ever done. It's no wonder the 508 is called ‘The Toughest 48 Hours in Sport.’”

Join us in cheering Jeremy and his teammates on as they complete the course! Live race timing here: the508.net/live-race-tracking.

 Team Whistle Pig

Team Whistle Pig