Epicenter Cycling - Santa Cruz Bike Shops

Locally Owned and Operated with Shops in Santa Cruz and Aptos

1730 Mission St, Santa Cruz 831.423.9000 - 8035 Soquel Dr, Aptos 831.662.8100

Epicenter Cycling, with bike shops in Santa Cruz and in Aptos, is your home for Trek bicycles, electric bicycles, bicycle rentals, bicycle repairs, bicycle fitting, and bicycle service. We carry electric bikes, pedal-assist bikes, mountain bikes, road bikes, urban bikes, comfort bikes, dirt jumpers, women's bikes, kids' bikes and beach cruisers from Trek Bicycles, Electra Bicycle Co., Vintage Electric, Blix Bicycles, Fit Bike Co., Wallerang, and Haro. Our friendly and knowledgeable crew is here to assist you seven days a week. Locally owned and operated by family and friends.

Bikes Change Lives : Hank Hansen

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When I was around ten years old, I received the ultimate Christmas present: a BMX bike. It was a chrome Robinson with red, white, and blue accents – it even had blue tires, which at the time was totally mind-blowing. There have been other Christmas bikes that came after, but the Robinson was undeniably the genesis of something big. I wish I still had it, but that’s a story for another time.

As a youngster in the Bay Area with my sweet new whip, it didn’t take long before I discovered the Calabazas bike park. In a way, I think it’s best that the park was completely made-over in the 2000s, because it gives immortality to my exaggerated memories of two-story jumps and near-vertical roll-ins. Calabazas wasn’t just a place to ride. It was a place to “ditch” Mom and ride the jumps that carved through what felt to me like a massive forest. It was a place where I could learn from the old kids how to spit and how to dress cool, which was way more thrilling than learning how to field ground-balls or do long division.

Today, I’m not a BMXer. When I do drop in for the occasional pump track lap, I’m quickly reminded that I’m not very good at making my bike leave the ground.

And yet, I’m definitely a bike addict, and it’s thanks in large part to the 20-inch-wheeled shred vessel that Santa brought me all those years ago. Without it, I might never have developed the desire to progress and explore, a desire that I rely on my bicycle to satisfy on a daily basis. And that’s a scary thought.